Consulting Partner – Buyer Adoption


About Social Gastronomy, LLC – Buyer Adoption for Complex Markets℠

Social Gastronomy℠ enables technology firms to drive more effective adoption of their complex technology solutions. Social Gastronomy has proprietary diagnostic tools and assessment methodologies to assists companies to assist in their ability to market like they sell by anticipating what particular problem the buyers really have underlying their pain, sell in the marketplace to reach buyers earlier in their buying process, and to then align the positioning of the solution to allow buyers to see that the solution will demonstrably solve their problem.

Judy ModJudy is the co-founder of Social Gastronomy, LLC. and the president of the Social Executive Council. As a driver and evangelist for how companies rethink their buyer interactions and what problems do they really solve for buyers; Judy focuses on helping companies address the 4 C's of Adoption Complexity: Problems, Markets, Buyer Organizations, and Solutions.

Judy has 29+ years experience as an executive driving top line revenue in complex markets through sales, business development, marketing, strategic alliances, consulting across diverse industries, including chemical, cosmetic, environmental, food & beverage, defense, environmental, government (local, state, federal), microelectronics, oil & gas, paint & coatings, petrochemical, plastics, oil & gas, research, software, technology.

A recognized early adopter of innovation, she has the ability to merge the needs of organizations with the innovative solutions in the marketplace.

Judy is a prominent blogger and regular industry speaker on buyer, adoption, technology marketing & business strategy topics.

Previously, she served as a chapter president of the Association of Strategic Alliance Professionals and on the boards of Global EXEC Women, Women in Technology and It’s The Journey, a 501 © 3 serving the breast cancer community.

A graduate of Cleveland State University with a bachelor’s degree in Chemical Engineering, Judy also holds an MBA from the University of Dallas.